IYASU

Designed to suit the needs of women working in healthcare, IYASU offers a range of cruelty-free and sustainable luxury vegan medical bags.

 
 

We worked with Iyasu’s founder from the start of the process, helping her realise her vision of creating a luxury bag brand for doctors. Collaborate created the logo and visual identity, working with the product designer to specify the accessories and linings for the the bags themselves. We also created a suite of materials and including mini brochure, postcards, stationery and packaging. These all add to the luxurious feel of opening and owning an Iyasu bag.

‘John is absolutely inspirational. His understanding and creative vision were paramount in creating a high end designer brand for our company.’